Paul Skinner Highly Commended at the Business Book Awards 2023
On May 16th Paul Skinner’s The Purpose Upgrade won Highly Commended in the Change & Sustainability category of the the 2023 Business Book Awards.
Making sustainability more fun with The Cheeky Panda
In our May Digital Fireside Alan Thompson, CEO of NRS Healthcare, interviewed Chris Forbes, co-founder of The Cheeky Panda, to explore how we can make sustainability more fun.
Personal branding for greater impact with Kym Hamer
In our May You’re MarketingKind gathering we discussed how we can create greater impacts through building our personal brands with Kym Hamer, personal branding expert and host of the Building Brand YOU™ podcast.
Coffee with a Cause with SuperLooper
In our April Coffee with a Cause MarketingKind members came together to support the circular economy social enterprise SuperLooper.
Fireside with Louisa Ziane on Brands and Systems Change
Our April 20th Fireside with Louisa Ziane, Co-founder of Toast Ale, took place at HeyHuman’s offices in The Ministry and online. Neil Davidson, CEO of HeyHuman, interviewed Louisa on Brands and Systems Change. And after the interview and group discussion there was networking while enjoying Toast Ale.
You’re MarketingKind with Sally Donohoe and Dr Chris Arnold
In our March You’re MarketingKind gathering we discuss how we can close the attitude-behaviour gap in Gen Z ethical consumption with Sally Donohoe and Dr Chris Arnold.
Thriving at work with Sophie Devonshire
In our March 20th Digital Fireside Elaine Roberts interviewed Sophie Devonshire, author of LoveWork and Superfast and CEO of The Marketing Society, to explore how we can all do more to thrive at work.
Can we all fix everything? with Jon Alexander
Our March xChange with Jon Alexander, author of Citizens, was an incredibly opportunity to explore why we need to change our 'consumer' culture to a 'citizen' one and what we can accomplish if our businesses and institutions work to empower active citizens rather than continue to drive consumerism.
Give a little, gain a lot with Ed Mayo
In our February You’re MarketingKind gathering we invited guest speaker Ed Mayo to share why we should all ‘Give a little to gain a lot’ by donating our skills to good causes through pro bono initiatives like MarketingKind and Pilotlight.
xChange with John Elkington
In our January 18th xChange Paul Skinner and Louise McLaren interviewed sustainability pioneer John Elkington.
You’re MarketingKind with Richard Maryniak on connecting UK brands and farmers
In our January 11th You're MarketingKind gathering Richard Maryniak, Test & Trial Lead at DEFRA, shared the work that he and his team are doing to connect leading UK brands with local farmers to support tree planning and regenerative farming for carbon capture and sequestration.
Coffee with a Cause with climate charity Possible
In our January 6th Coffee with a Cause MarketingKind members connected with the climate charity Possible to explore the potential for a new renewable energy related fundraiser.
Digital Fireside: Sustainable Marketing with Michelle Carvill and Gemma Butler
In our December 15th Digital Fireside Caroline Taylor, OBE interviewed Gemma Butler and Michelle Carvill, co-authors of Sustainable Marketing and hosts of the Can Marketing Save the Planet? podcast, to explore what they’ve learned since writing the book, the inspiring examples and conversations that it has led them to and how their perspectives has changed as they work to educate and inspire the next generation of marketing leaders.
You’re MarketingKind with Simon Garnett on making secondary buying more aspirational
In our December 7th You’re MarketingKind discussion we asked Simon Garnett, Director of The Forge, to share why it is so important to use marketing to make buying second-hand the new normal.
You’re MarketingKind: What is the role of insight in a turbulent world? with Louise McLaren
In our November You’re MarketingKind gathering we came together with Louise McLaren, Managing Director of Lovebrands and an insight and sustainability expert, to explore the question ‘What’s the role of insight in a turbulent world?’.
xChange: How can we upgrade the purpose of enterprise? with Paul Skinner
On November 8th we came together both in person and online to ask the question ‘How can we upgrade the purpose of enterprise?’. Célia Pronto, Managing Director of Love Home Swap, and Claire Kennedy, Sustainability Consultant, interviewed Paul Skinner, founder of MarketingKind and author of The Purpose Upgrade: Change your business to save the world. Change the world to save your business.
xChange: Are women the answer to climate change?
In our October 20th xChange Caroline Taylor, OBE interviewed Professor Anne Karpf, author of How Women Can Save the Planet, to explore the question 'Are women the answer to climate change?'.
You’re MarketingKind: What is ethical in a cost of living crisis?
In our October 12th You’re MarketingKind discussion we asked Isabel Lydall, founder of Curiosity and Clarity, to share her take on the challenging question ‘what is ethical in a cost of living crisis?’.
Coffee with a Cause with the Ideas Foundation
In our October 7th Coffee with a Cause members came together to support the work of the Ideas Foundation. Lisa Basford, founder of Good Endeavours, hosted the session and interviewed Heather McRae, CEO of the Ideas Foundation, and her team.
The launch of The Purpose Upgrade
On September 22nd MarketingKind members came together with friends and supporters to celebrate the launch of Paul Skinner’s second book The Purpose Upgrade: Change your Business to Change the World. Change the World to Save your Business.