Paul Skinner Highly Commended at the Business Book Awards 2023

On May 16th Paul Skinner’s The Purpose Upgrade won Highly Commended in the Change & Sustainability category of the the 2023 Business Book Awards.

The judges commented:

'Creating a sustainable future requires not just changing the things we do but also a shift in our mindsets, which can be difficult to achieve. This is where purpose-led leadership comes into play and The Purpose Upgrade does not disappoint!

Super storytelling, readable and accessible with reflective questions to ignite thinking that invites the reader to see the opportunities available to leaders of organisations through a purpose-driven lens.

A very enjoyable read and one that speaks to the heart, igniting the thinking of any leaders seeking to inspire purpose-driven culture change within their organisation and beyond. Congratulations Paul!'

Paul is the founder of MarketingKind and in addition to running his consulting practice at The Agency of The Future he has written The Purpose Upgrade: Change Your Business to Save the World. Change the World to Save Your Business and Collaborative Advantage: How Collaboration Beats Competition as a Strategy for Success.