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In our December You’re MarketingKind gathering we’ll be coming together with Simon Garnett, Director of The Forge, to explore how we can better market secondary selling and buying to reduce the impacts of consumption.
We don’t necessarily need more stuff, but we want more, we feel we need more. As marketers we know how to tap into these desires and motivations. So how can we use our skills to drive more sustainable practices and make secondary selling and buying more aspirational.
If you’re not yet a member of MarketingKind and you would like to join to attend this gathering you can sign up for our 30-day free trial membership by completing your application here.