In our October 16th You’re MarketingKind gathering Neil Davidson, CEO of HeyHuman, will lead a group discussion on generative AI and creativity and how AI is impacting the creative process in agencies.

Neil is CEO of HeyHuman, a creative agency launched in 2014, focused on tapping into new understandings of what makes humans tick, including behavioural science and neuroscience. It recently won a Sunday Times Best Places to Work award.

Neil has always been focused on the impact of creativity and communications, starting his career advising on Government campaigns focused on HIV/AIDS and drug misuse, then leading network and independent agencies across Europe.

He has always been fascinated by the crossover between business and creativity, including studying an MA in Creative Writing and an MBA at Warwick Business School, with two focus areas of entrepreneurialism and behavioural economics.

Neil is currently undertaking Doctoral studies on the effect of GenAI on creativity, particularly the interactions between creatives and clients within creative agencies. There is also an opportunity for agencies and client organisations to directly participate in and gain early insights from Neil’s live research project. Please get in touch if you would like to learn more.

If you’re not yet a member of MarketingKind and you would like to join to attend this gathering you can sign up for our 30-day free trial membership by completing your application here.