Joe Kenner, CEO and President of Greyston Bakery, shares the incredible story of their award-winning social enterprise and how it is transforming how we view employment. Even if you haven't heard of Greyston, you've probably enjoyed their products (they make the brownies that go into Ben & Jerry's Ice Cream). Businesses such as The Body Shop and IKEA are using their open hiring model to overcome the hiring challenges of attracting and retaining talent, while creating social impacts. Greyston are working to create 40,000 job opportunities and $3 billion of economic impact through open hiring by 2030. If your organisation might be a good fit for open hiring I encourage you to reach out to Joe and his team to explore the possibility of how you could give people hope.