Digital Fireside: Leading Big Change with Peter Seymour
In our July 21st Digital Fireside Isabel Lydall, Founder of Curiosity & Clarity, interviewed Peter Seymour, VP of Marketing and Strategy for Europe at Mondelez. Peter shared how he navigates the creation of change in a global business and answered questions about how to make the right choices when leading purposeful change.
xChange: What is the future of community?
In our July 14th xChange we explored the future of community with a fantastic panel including Carrie Melissa Jones, author of Building Brand Communities, Douglas Atkin, author of The Culting of Brands, and Dr Lauren Vargas, communities expert and researcher. The xChange was hosted by Célia Pronto, Managing Director of Love Home Swap, and Robbie Hearn, Co-founder of Standing on Giants.
You’re MarketingKind with John Grant
Last Wednesday’s You’re MarketingKind with John Grant was an opportunity for members to come together to explore the distinction between true purpose and woke wash. John started the conversation off by sharing three examples from across the spectrum. You can watch John’s opening remarks and the session continued with a group conversation in response to John’s provocation ‘Do they mean it?’.
Coffee with a Cause with the Small Charities Coalition
In our June 25th Coffee with a Cause, Annabel Venner interviewed Rita Chadha, CEO of the Small Charities Coalition, to give us background on their work and their priority marketing needs. We then worked together to upgrade the mission of their charity.
xChange: How can we prepare for the worst while aiming for the best?
In our June 16th xChange hosts Paul Skinner and Arpita Dutt explored how we can build resilience through business, government and civil society by addressing our underlying risks and vulnerabilities with our panellists Rebecca Henderson, Harvard economist and author of Reimagining Capitalism, Sir Oliver Letwin, former minister with responsibility for the UK’s resilience and author of Apocalypse How?, and Rita Chadha, CEO of the Small Charities Coalition.
You’re MarketingKind with Mark Evans
On Wednesday June 9th we had the pleasure of hearing from Mark Evans, Managing Director of Marketing & Digital at Direct Line Group, in our You're MarketingKind gathering on how professional extracurricular activities help to build influence and leadership.
Coffee with a Cause with Battle Cancer
In our May Coffee with a Cause we had the pleasure of working with Scott Britton, Founder of Battle Cancer, to engage more corporate supporters in helping to grow their inclusive fitness charity. Richard Simpson, Owner and MD of Tayburn, led the gathering and continues to lead the working group that is further developing the ideas from the session.
xChange: What are the alternatives to capitalism?
In this MarketingKind xChange Paul Skinner and Claire Kennedy asked radical questions to get to the heart of the big ideas we need to build a sustainably prosperous future with a distinguished panel including Sir Tim Smit, Co-founder of the Eden Project, Professor Tim Jackson, author of Post Growth: Life After Capitalism, and Daniela Barone Soares, CEO of Snowball.
Storytelling for greater inclusion with TogetherintheUK
Three months on from our Coffee with a Cause I caught up with Teresa Norman, Co-founder of TogetherintheUK and she said, ‘We’ve had an extraordinary amount of support. When we came to you we had about 30 entrants in the writing competition and when it closed at the end of April we had 67, which for our first year is a huge result. Many of the entries are incredibly powerful stories and we’re now following the advice from the group and working out how to get them published.
Coffee with a Cause with Stop the Traffik
In our April 30th Coffee with a Cause we explored with Caroline Taylor, OBE and Ruth Dearnley, CEO of Stop the Traffik, how we can finally put an end to modern-day slavery.
Digital Fireside: Meaningful Enterprise with Dr Mick Jackson
During our Digital Fireside on April 21st Mindy Emsley interviewed serial entrepreneur and champion of compassionate disruption, Dr Mick Jackson, for a heartening take on how making enterprise meaningful can drive success and change lives.
xChange: How can we make freedom everyone’s business?
In our April xChange we tackled the important topic of how to end modern slavery with Louise Hulland, BBC investigative journalist and author of Stolen Lives, Rosana Elias, Head of Sustainability at Whitbread, Ruth Dearnley, CEO of Stop the Traffik, and host Caroline Taylor, OBE. Click through to watch the full video replay.
Coffee with a Cause: Local Village Network
In our March Coffee with a Cause members came together to support Local Village Network to help create networks of opportunities for disadvantaged young people in London.
Creating Change with Seth Godin
In our March 11th xChange Paul Skinner, Founder of MarketingKind, interviewed Seth Godin on the theme of how we can become more impactful marketers and change makers. The gathering included a live audience Q&A. Lynne Franks, OBE described it as 'The best conversation I have heard about marketing’. Click through to watch the full replay video.
Coffee with a Cause: Renewable World
In our February Coffee with a Cause members came together to support Renewable World to help end extreme poverty and combat climate change in marginalised communities in Nepal and Kenya.
xChange: How can we create a climate for change?
In our Feb 10th xChange we explore ‘How to create a climate for change?’ with Mike Barry, Dr Orit Gal, Dhruv Boruah and Louise McLaren.
Belonging through storytelling
In our January Coffee with a Cause MarketingKind members came together to help TogetherintheUK create a greater culture of belonging for migrants in the UK by promoting their writing competition, which highlights migrant stories.
Digital Fireside: Renewal with Lynne Franks OBE
In our first Digital Fireside conversation with PR guru and champion of sustainable business and women’s empowerment Lynne Franks, OBE we came together to reflect, find new inspiration and support each other.
xChange: Who belongs in 2021?
In our January xChange we explored with our expert panel of Sue Unerman, Kathryn Jacob, OBE and Mark Edwards how to build more diverse teams where everyone has a greater sense of belonging. We also heard from Teresa Norman, co-founder of TogetherintheUK, how we can all help to create a culture of belonging for migrants in the UK.
xChange: What makes cause marketing partnerships work for both sides?
In our December xChange we explored with our panelists Emma Ihsan, Lisa Basford and Laurence Stock what both businesses and charities, large and small, can do to build effective partnerships.